Let's get the official business out of the way – details of the project contract. Once we agree, I will send over the contract and invoice for the 50% down payment. After receiving the signed contract and down payment, I will send my W-9.

Let’s get to know your business. Who is your target audience, and what sets you apart from your competition? You will complete a questionnaire, and we’ll meet to discuss that along with the research and discovery. This phase will include a mood board and ideation proof at the end.

Depending on the terms of your contract, I will present you with three logo concepts and opportunities for feedback and revisions. Each concept will be curated for your audience IRL and online to experience your brand.

Once final feedback is approved, we prepare the logo for its debut to the world, which includes vector formats, .pngs for social media, and a style guide for you. We will deliver all final project files to you after we process the final payment.

• Anything with a star (*) is required.

• The amount of revisions is contingent on the agreement stated in the contract.

• Each project is unique to your business and needs — this overview is a general workflow.